As video continues to grow as a popular and
effective medium for content consumption, I am excited to share how our
organization is adapting to better meet demand, improve cost efficiencies and advance
our ability to tell the University of Washington’s stories in a compelling way.
Today marks the beginning of a new vision for
campus video production with the launch of UW
Video. Leveraging the extensive campus knowledge developed by UWTV, UW Video builds upon that strength while
delivering enhanced video services and three new, all-inclusive video
production packages that can fit even the most modest budgets.
From one-minute short form videos to 30-minute
television programs, UW Video supports
your communications goals by scripting, filming, editing and delivering video
content. In addition to pre-produced programs, UW Video can host your live event on our website or yours.
UW Video is organized to be the single best provider of
video production expertise for all UW campuses with a depth of knowledge about
the UW, ability to quickly turn around projects on time and on budget, and the
variety of distribution channels, including the 24/7 broadcast channel, UWTV
channel 27. UWTV—which reaches more than 1.3 million homes in the Puget Sound
region—will continue as the broadcast outlet for exciting new programs and
stories about the campus community, student life and cutting-edge research. In
addition, we offer a robust website with uwtv.org, a 3,900 subscriber–strong
YouTube channel, and ongoing relationships with local news channels for
I invite you to discover what the new UW Video is all about. Whether your budget
is large or small, we look forward to working with you to help you reach your
communication goals. Contact us anytime at firstname.lastname@example.org.
Associate Vice President & General Manager, UW Video