Dear Colleagues: With HuskyFest 2012 behind us and all the data analyzed, I’m pleased to share that this inaugural event was a success. Of the many positive reactions we saw and heard throughout the three days of HuskyFest, this Facebook comment from attendee Jennifer Ruiz was among the most gratifying: “Thank you to all the coordinators and people that made HuskyFest happen! My family had a great time!”
And here is some quantitative evidence of this event’s success:
You can view additional stats in a brief report posted on the University Marketing website. Photos will
be available in the UW Photo Database soon. If you have HuskyFest photos we
should add to the collection, please contact Wayne Gillam at wgillam@uw.edu.
Sincerely, Key Nuttall Featured Unit: College of Arts & Sciences
Approach:
Recognizing that “excellence is timeless,” Arts & Sciences held the Timeless Awards Gala to honor 150 of their most accomplished
alumni of the past, present and future. At the event, they gave awards to new
honorees selected by a committee and current students nominated by staff and
faculty, and re-recognized former recipients of the College’s Distinguished
Alumnus and UWAA’s Alumnus Summa Laude Dignatus awards. Recipients ranged from
Nobel and Pulitzer Prize winners to educators, business leaders, athletes,
politicians, entrepreneurs, artists and social activists. Results: More than 300 people attended the Timeless Awards Gala, and 68% of award recipients were present at the event. Attendees, award recipients and University leadership alike gave positive feedback on the format of the evening and recognition given to alumni. The event also helped the College gain valuable insights and contact information for key constituents. Love Purple, Raise Gold Campaign
To help ensure the success of this event, we’ll need everyone’s help with getting the word out. This toolkit contains all the elements you should need, including messaging, sample Tweets and Facebook posts, and graphics, including Facebook cover photos. Questions? Contact Beth Altman at baltman@uw.edu, Elise Daniel at eperdan@uw.edu or Betsy Hauenstein at elievans@uw.edu. Want to know where the UW is headed? Subscribe to Action 2y2d The Provost’s office recently debuted an e-newsletter that will provide biannual updates on the Two Years to Two Decades (2y2d) Initiative, which articulates the long-term strategic priorities that guide near-term decisions. So, to stay current on the direction the UW is headed, we encourage you to check out their inaugural issue, and contact Marisa Nickle at mnickle@uw.edu to subscribe. “UW 360” timeslot change, plus new episodes
May 2012:
April 2012:
March 2012:
February 2012:
Questions? Contact John Haslam at jhaslam@uw.edu. Pinterest: What you need to know about it
Why does it matter? In short: it’s growing very rapidly, it’s a monster traffic referrer and it drives strong user engagement.
Who uses Pinterest? Pinterest’s core users are 25- to 54-year-old women, but the site’s male audience is growing. In March 2012, males accounted for 28% of Pinterest users. Who’s using it well? Brands and nonprofits alike are diving into Pinterest to engage their audiences. Here are a few worth checking out:
Should your unit be on Pinterest? Not necessarily, especially if your to-do list simply cannot fit another thing, but Pinterest is a fun (and sometimes addictive) social network to explore. The UW has established a presence on Pinterest that can serve as a showcase for all units. To find out how to tap into this resource or to share ideas, contact Elise Daniel at eperdan@uw.edu.
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Best Practices Ranked #1 in the nation, the UW men’s crew program swept all four races at the inaugural conference championships at Lake Natoma, California. Three UW faculty members — James Bardeen and Ann Nelson in physics and Evan Eichler in genome sciences — have been elected to the National Academy of Sciences for excellence in their original scientific research. StudentAdvisor.com ranked the UW as #9 in their list of the top 100 colleges using social media. Let's give a warm Husky welcome to folks who've recently joined our ranks. Welcome, William Calarese! Welcome, Joni Kirk! Welcome, Blair Maurer! Welcome, Gerald McRobbie! Welcome, Kendall Richmond! May 16–30 June 2 June 7 June 7–9 June 8 June 9 June 10 For a full list of upcoming events, visit the UWAA events page and the UW Events and Calendars page. Advancement Marketing E-communications & New Media Events University Marketing Web Communications Questions? |
Goal: As the
first college established at the UW, the College of Arts & Sciences is
celebrating its 150th anniversary along with the University. In addition to
participating in HuskyFest and other university-wide celebrations, Arts &
Sciences wanted a unique way to commemorate the contributions and
accomplishments of their distinguished alumni and graduating
students.
Annual
Giving is partnering with Advancement Communications and University Marketing on
a special online fundraising campaign called Love Purple, Raise Gold. Conceived
as a send-off for our 150th anniversary year and an experiment in using social
media for fundraising, this event aims to raise $150,000 in 48 hours. It will
kick off at 1:50 p.m. on June 7 and end at 1:51 p.m. on June 9, coinciding
roughly with the start of UW Seattle’s commencement ceremony. Gifts of any
amount to any fund will count toward the total, which makes this campaign well
suited for units to publicize their specific funds to their constituents. 
What is 
Google
recently highlighted the UW campus map as
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